There’s still time to register for next week’s (October 13-15, 2005) Christian blogging convention in Southern California, GodBlogCon. We’d love to see you there.
Every attendee will get a free ESV Bible (Compact Thinline TruTone edition, Charcoal Crown design).
We’re also presenting a session. Here’s the synopsis:
Blogging in Business
In this session we’ll discuss how you can use blogs in an established business. We’ll talk about how the ESV Bible Blog came about, how it’s increased interest in and awareness of the ESV, and how the blogging philosophy has changed our marketing approach and even our company.
You’ll learn tips for starting a product-focused blog, what to do (and what not to do) to keep people coming back, ways of coping with the unexpected consequences of having a blog, how to interact with other bloggers, and why a blog challenges you to understand your products and your company better.
We come from the world of Christian publishing, but the lessons we’ve learned can apply to any industry.